The importance of appointing the right people for a business was highlighted in a recent survey undertaken by Success Dynamics (involving 50 MDs and company owners) which revealed that 85% of senior management consider staff to be the business’ most valuable asset. The survey also highlighted the growing interest in psychometric profiling as a means to enhance a company’s recruitment process, with 71% of respondents agreeing that their current recruitment practice could benefit from the use of this type of management tool.

Success Dynamics MD Joe Adams commented: 'Prior to setting up the Success Dynamics franchise I was involved in the recruitment of sales personnel for another company on a large scale. I was attracted to the psychometric profiling proposition and was so impressed with the results that it delivered within the organisation that I ended up buying the company myself and selling on the undisputed benefits of psychometric profiling as a proven management tool to other businesses. When we decided to extend our network via the franchise route last year, it soon became evident that the franchise recruitment process could also benefit significantly from the implementation of psychometric profiling as part of a franchisor’s recruitment protocol. Appointing the right franchisee to trade under your established brand name is absolutely pivotal to the success of any franchise network – and our portfolio of management tools will also reduce the amount of time invested in recruitment by quickly identifying any unsuitable candidates at an early stage of the proceedings.'