Posted on: 29/05/2008 

Intero Real Estate Services has announced the launch of its national master franchise sales effort. This will allow established multi-office real estate companies who are successful locally to improve their companies strength in surrounding areas using the power of the Intero system. Master franchising has rapidly gained popularity as, compared to a normal franchisee, master franchisees have more freedom and are able to lead the growth of a large exclusive territory for example a state. Master franchisees also share franchise royalty and other revenue opportunities.

Intero Real Estate Services has announced the launch of its national master franchise sales effort.  This will allow established multi-office real estate companies who are successful locally to improve their companies strength in surrounding areas using the power of the Intero system.

Master franchising has rapidly gained popularity as, compared to a normal franchisee, master franchisees have more freedom and are able to lead the growth of a large exclusive territory for example a state.  Master franchisees also share franchise royalty and other revenue opportunities.

'Broker/owners have longed for a solution to the downward trend of office profitability. Intero now offers an answer that will attract qualified, interested parties as we expand both nationally and internationally and based on the feedback we’ve received during our pre-launch effort, we’re definitely on the right track.' said Gino Blefari, founder, president and CEO of Intero Real Estate Services.

Other established real estate companies including Century 21, RE/MAX, and Keller Williams have expanded in this manner and created many success stories, with master franchisees benefiting from significant short-term and long-term gains.

Jose Perez, President of PCMS Consulting, said: 'With my sales background at Realogy Corporation, parent company of some of the best-known brands in the real estate industry, I knew what Intero had and I am excited to be a part of it. These types of master franchise opportunities really don’t exist in today’s marketplace and will be very appealing for those who get in on the ground floor.'